.design Entering EAP

Design is ubiquitous, affecting every person in some manner. So, it’s no surprise that it is the most frequently used word in the .com namespace and the fourth most common word at the end of a .com web address. And now, it’s moving to the other side of the dot.

By launching .design we are giving anyone who is a designer and any business dedicated to good design the opportunity to showcase their passion and their profession online. Just consider how many design-centric industries there are, web design, graphic design, fashion design, interior design, etc. This is going to be one of the biggest TLD launches to date.

The next step for .design is the Early Access Period (EAP), which begins on May 5. This is where the highly desirable and contentious names will be bought in a “dutch auction.” This means the price of the domain will drop every day leading up to General Availability on May 12, when there will be no additional EAP fee.

Common names, such as smith.design, highly cachet words such as modern.design and luxury.design, and category killers such as app.design and hotel.design are all likely to be purchased during this period. If you have your eye on an excellent domain name then you’ll want to consider buying during EAP, which you can do at the following registrars: