NYC's School of Visual Arts’ Design and Advertising Departments have a unique approach to teaching design. They call it "visual communication problem solving." Their students put out work at a rapid pace, and SVA.design provides a perfectly-branded outlet. "Check out my visual diary on SVA.design" isn't only a compact way to point a colleague, potential employer, or gallery owner in the right direction; SVA.design is impossible to forget. That's the power of .design: simple, memorable branding.