This blog post is written by our friend Samantha Lloyd at Hover.
You’ve worked hard to establish yourself in your professional field. You are rarely spotted without your beautiful, physical portfolio full of pieces and brands you’ve created from scratch and the story behind each. You know that you could expand your reach if you could send your entire portfolio with a click of a button. It’s time to create your portfolio website so that you can show off your history of design work with ease. Hover is here with a few tips to find the perfect domain name that’ll speak to your brand and your creations.
Your domain name is the jumping off point for your entire brand. You share your domain name on your business cards, your social media profiles, and with every person you connect with professionally. When you have an interesting domain name it strikes up conversation and creates memorability. But - with so many domain options out there, which one is the best for you? It depends on what you do, but we have a couple favorites for designers.
First, you need to choose a name. It can be your brand name, your company’s name, or your personal name. It depends how you have structured your business and how you want to push your brand forth online. Many people are synonymous with their brand, whereas others like to handle their company from behind the scenes. You need to select the route that suits you best to find the perfect name for your company.
After you’ve chosen your name, you need to find an extension. It’s true that you won’t always find the domain name you originally had in mind. With domain registrations increasing each year, there are billions of names that are already taken - but also many more that are not. Using new or unique extensions gives you a better chance of scoring that exact company or brand name you wanted in a domain.
To get you started:
Do you Design in Digital?
If you design in digital - be it through Autocad, Adobe Suite, or any number of programs - it’s important to highlight the work you do. The .DESIGN domain speaks to your design capabilities across all mediums. Use the .DESIGN domain name to exhibit a digital gallery of your creations and boost your brand. Join the ranks of large companies, such as Adobe and Uber, and secure your .DESIGN domain.
Do you Design in Ink?
Those who design in ink may find themselves enthralled with the .INK domain name. Whether you put pen to paper, skin, or print, the .INK domain name is a way to grab attention and focus on what you bring to the table. There are many interesting ways to use a .INK domain to amplify your brand.
Now that you have a domain name and the perfect extension, it’s time to upload your incredible portfolio to that domain name. Build a beautiful website using a website builder or your own design skills to customize a brilliant piece of art to showcase your work. We can’t wait to see what you create.